Hot hatch fans rejoice, because the long-overdue new Peugeot 208 GTi will be revealed on 13 June, marking the return of the legendary performance badge after a nearly five-year hiatus. However, as you’ve probably already guessed, it will be an EV.
The new MINI JCW and Alpine A290 rival will be unveiled on the eve of the 24 Hours of Le Mans, which Peugeot will be competing in. Along with the reveal date, the brand has teased that the new E-208 GTi will be “fun to drive, agile, powerful – built to deliver an unforgettable driving experience.”
Back in January, Auto Express got the scoop that executives were interested in returning to Peugeot’s hot hatch roots and potentially reviving the GTi badge following the demise of the 508 PSE. That was the only model that wore the ‘Peugeot Sport Engineered’ moniker, and when it went off sale, it left the brand without a performance model in its line-up.
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Shortly after, newly appointed Peugeot CEO Alain Favey told us “we will reintroduce GTi on an E-208 as soon as possible.” He added, “It’s a signal that we want to reconnect with our past. GTi shows our performance orientation and our involvement in motorsport – performance is what Peugeot stands for.”
